Albuquerque Balloon Fiesta draws visitors from across the country

The Albuquerque Balloon Fiesta attracts approximately 800,000 visitors, significantly benefiting local businesses during its week-long run. Some businesses, like the Breaking Bad Store, report achieving an entire month's worth of sales in just one week. Paul Taff, who returned from Fort Worth with his family, notes the event's improvements since his last visit in 2018. Visitors from Los Angeles, like Yvette Fimbres, comment on the familiar weather, making them feel at home. Local organizations, such as the Knights of Columbus, engage in fundraising activities by providing food to attendees. The festival fosters a sense of community, as expressed by Rebecca Medrano, who appreciates reconnecting with family. Attendees like Henry Fimbres emphasize the endless activities and sights, enhancing the event's allure. Balloon ascensions create a unique spectacle, making the fiesta a memorable experience for all.